Fast track PoC + BLG
What you need to start a PoC?
We asked 31 Corporate B2B buyers.
"Even if I'm blown away by the product/demo, I still need to put together pricing, success criteria, compare 2-3 options and present a business case"
"wish it was more straightforward"
So we build
the ⏩Fast track to PoC
It's like Typeform + Confluence. Gamified.
⏩ Async, Fast-track funnel
Give buyer the async option to discover your offering and self-qualify. They want it.
Win the B2B buyers who need to build a comparison matrix and biz case for due diligence prior to PoC.
How many serious prospects you'd attract, while other vendors only offer "free trial" "demo" or "Contact us", and buyers have to manually summarize their requirements into a spreadsheet?
PoC-Ready Opps
✔️Get Opps qualified by buyers and ready for PoC. See how they evaluate and compare you.
❌ Not just a meeting
(Chilipiper).
Auto-update your CRM with MEDDPPICC-aligned notes, directly from Buyers' own input.
Let them tell you the buying committee, success metrics, decision criteria and how you are being compared to the competition.
💡Buyer-Led Growth (BLG)
Serious buyers are your best Sales.
Enable buyers with the justification/rewards to lead the buying journey.
Progress from PoC to PO, and to a Brand ambassador who helps other buyers and fuel your growth flywheel.
Vendors guide, Buyers sell.
What do buyers think?
We interviewed 31 SaaS buyers on how they want to evaluate complex/technical SaaS solutions.
(hint: it’s not a free trial)
What is Buyersjourney.ai?
If you’re like most B2B vendors, you may struggle to engage Corporate/Enterprise buyers early. And when you do it often ends with premature sales calls that produce little value and progress.
This is your path to Buyer-Qualified leads: high quality, serious prospects who tell you their technical requirements, other competitors considered, and qualification aligned to your sales playbook (CoM / MEDDPICC) - resulting in clarity, sales efficiency, and standardized opportunity updates across the organization.
Vendors get
A new funnel for high-quality, buyer-qualified leads.
Serious prospects who have already told you what they’re looking for.
A smoother sales and marketing operation.
Vendors get
A new funnel for high-quality, buyer-qualified leads.
Serious prospects who have already told you what they’re looking for.
A smoother sales and marketing operation.
Buyers get
Fast track to understanding the market best practices, key requirements, cost indication and technical expertise.
Skip unwanted sales calls.
An asynchronous and buyer-led discovery process.
Buyers get
Fast track to understanding the market best practices, key requirements, cost indication and technical expertise.
Skip unwanted sales calls.
An asynchronous and buyer-led discovery process.
How it works
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Reach buyers who are tired of discovery calls😮
Pique serious B2B buyers' interest with an Async gamified option to self-discover and qualify based on MEDDPPICC. ⏩ Skip discovery calls!
"I rather vendors tell me, for similar customers, these are the pains, metrics, and functions to consider. How others build a biz case."
Reward them with an interactive decision criteria and comparison table, brand swag, and priority access to technical engineers/resources for PoC.
🗺️Guide buyers to sell for you
Help buyers justify the business case and move towards "next Mission": PoC, Commercial, Legal, onboarding and becoming an ambassador.
Clearly communicate what's ahead and the rewards. 🚩💎
With stage-relevant/centralised resources along the Journey.
Vendors guide, Buyers sell.
Buyer's MEDDPPICC notes and deal status your Revenue team will love
Standardize Forecast and auto-update your CRM with MEDDPPICC-aligned buyer inputs.
📊Know your champions, LTV, their progress % and evaluation feedback to improve Product Market Fit.
💡Know and invite the individuals likely to become your brand ambassadors, and fuel your Buyer-Led Growth flywheel.
Ready for more PoC opps and Buyer-Led Growth?
6 Steps to start your BLG funnel:
Modify the template per your sales playbook (e.g., value framework), ICP, tips and case studies.
Buyersjourney.ai generates an interactive evaluation tool and requirements builder
Offer silent website visitors or cold prospects a new value-add
Buyers tell you about their key drivers, pains, must haves, licensing info, competitors considered, and company segment
Buyers get rewards for progress, thought leadership, resources to compare and sell internally, and peers to speak to
Data is auto-synced to your CRM according to “Command of the Message”/MEDDPPICC requirements
New Pipeline for B2B SaaS Vendor
For Enterprise
Ensure leads are generated according to your qualification criteria and sales methodology.
Improve lead scoring and routing.
Help buyers understand complex offerings and define their decision criteria.
For PLG
Win larger deals by helping corporate buyers build technical requirements and a business case.
Progress trial users further down the funnel.
Surface the best users for sales efforts.
For PLG
Win larger deals by helping corporate buyers build technical requirements and a business case.
Progress trial users further down the funnel.
Surface the best users for sales efforts.
For Startups
Stand out in a crowded niche.
Reduce cost per SQL by improving conversion rates.
Sell to digital-first technical buyers who prefer to self educate and don’t being interrupted by sales reps.
For Marketing
Higher conversion rates
Better quality leads
Better alignment with sales
For Marketing
Higher conversion rates
Better quality leads
Better alignment with sales
For Sales
More qualified pipeline
Less time on bad calls
Auto MEDDPPICC data
For CEOs
Win larger deals and deliver higher revenue per headcount
Futureproof your GTM
Level up from PLG to Buyer-Led Growth
💡Stories from the Buyer-Led Journey
All Blog Posts
Early Access
Join our early adopter program for free access.
First 30 get launch 🎁
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